BetaCup » waste http://www.thebetacup.com Drink Sustainably Fri, 18 Jun 2010 09:34:11 +0000 http://wordpress.org/?v=2.8.4 en hourly 1 TED Talk: Ray Anderson on the business logic of sustainability http://www.thebetacup.com/2009/09/16/ted-talk-ray-anderson-on-the-business-logic-of-sustainability/ http://www.thebetacup.com/2009/09/16/ted-talk-ray-anderson-on-the-business-logic-of-sustainability/#comments Wed, 16 Sep 2009 13:05:41 +0000 admin http://www.thebetacup.com/?p=208 At his carpet company, Ray Anderson has increased sales and doubled profits while turning the traditional “take / make / waste” industrial system on its head. In a gentle, understated way, he shares a powerful vision for sustainable commerce.

About Ray Anderson

Ray Anderson is the founder of Interface, the company that makes those adorable Flor carpet tiles (as well as lots of less whizzy but equally useful flooring and fabric). He was a serious carpet guy, focused on building his company and making great products. Then he read Paul Hawken’s book The Ecology of Commerce. Something clicked: with his company’s global reach and manufacturing footprint, he was in a position to do something very real, very important, in building a sustainable world.

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